The Challenge
KidsVoice, a nonprofit dedicated to individualized advocacy and social equity for children, needed a modern, user-friendly website that could clearly communicate its mission while serving the diverse needs of donors, advocates, guardians, and community members. Their previous site lacked a cohesive way to organize important resources and didn’t provide an easy path for online donations or engagement.
The Solution
Lava designed and developed a clean, accessible website that supports multiple audiences while staying true to KidsVoice’s mission. Key features included:
- A searchable resource center that allows guardians, advocates, and stakeholders to easily find critical information and downloadable materials
- A seamless online donation system that simplifies giving and allows administrators to track donations, event registrations, and sponsor contributions
- Integrated e-newsletter functionality to help KidsVoice stay connected with its supporters and community
Throughout the project, Lava collaborated not only with internal stakeholders but also sought direct input from donors, board members, and supporters through targeted online surveys—ensuring that the final solution truly met the needs of its end users.
The Outcome
- Streamlined access to essential resources for both advocates and caregivers
- Increased donor engagement through intuitive giving options and ongoing communication
- A significantly improved online presence that reflects KidsVoice’s compassionate mission and broadens its reach
What Made It Complex
Balancing the needs of multiple audiences while maintaining a simple, focused user experience was central to the project’s success. By gathering feedback from actual users in addition to staff, Lava ensured the site was not only functional, but also emotionally resonant and accessible to those who depend on KidsVoice’s services.
